PRIVACY POLICY

Last Updated: December 31,
2019

We at Daniel Jeffrey Cohen, DDS, Inc. are dedicated to doing our best to protect your personal information. This Privacy Policy describes how we collect, use, and share personal information about you, both online and offline. This Privacy Policy applies to all patients and users of Daniel Jeffrey Cohen, DDS, Inc., including our websites at Dentist-OC.com, AfterHoursDentalEmergency.com, and anywhere else this policy is displayed.

WHAT INFORMATION DO WE COLLECT AND USE?

We collect and use personal information and non-personal information. “Personal information” is information that identifies, relates to, describes, is capable of being associated with, or could reasonably be linked to a particular person or household. “Non-personal information” is any information that is not personal information, and may include information that has been aggregated or deidentified such that it does not identify or relate to a particular person. We may combine information. For example, we may combine information that we have collected offline with information we collect online. Or we may combine information we get from a third vendor with information we already have.

1. Identifiers

   What we
   collect: Your
   contact information (such as your name, email address, mailing address, phone
   number), a username and password for our website, IP address (and your general
   location), date of birth, and information in financing applications and patient
   forms (such as social security number, tax ID number, driver’s
   license number, and signature), and other similar identifying information.

   From
   whom we collect it: We collect this information directly from you, such as
   when you apply for financing, contact us, register and create a profile, use
   web chats to schedule an appointment, submit patient forms, use our websites,
   view our advertising or content on other websites (including social media
   sites), sign up for an email list, or apply for a job. We also receive this
   information from vendors who collect it on our behalf. We may receive this
   information from a patient who lists you as an emergency contact or spouse in
   their pre-visit paperwork or refers us to you, and we occasionally purchase
   mailing lists from other businesses. We may obtain “new
   mover lists” with basic demographic information about you.

   The
   purpose for collecting it: We use this information to operate our
   business and our website; review credit applications; intake new patients;
   provide customer service; improve our services; perform research and business
   analytics; verify requests made pursuant to this Privacy Policy; protect our
   business and our patients against illegal activity; and to tailor and send you
   marketing communications for ourselves and for selected third parties. We may
   use this information for other similar purposes related to the operation of our
   business, or as we may notify you from time to time.

2. Information
   defined in California’s Customer Records Law (note that there may be overlap
   with other categories listed here)

   What we
   collect: Your
   contact information (such as your name, email address, mailing address, phone
   number), signature, insurance policy number, social security number, tax ID
   number, driver’s license number, employment
   history, and other similar identifying information. We also collect information
   to complete a transaction, such as your payment card number, expiration date,
   card verification number, and billing address.

   From
   whom we collect it: We collect this information directly from you (or your
   guardian or responsible party), such as when you make a payment, apply for
   financing, contact us, register and create a profile, use web chats to schedule
   an appointment, submit patient forms, sign up for an email list, or apply for a
   job. We also receive this information from vendors who collect it on our
   behalf.

   The
   purpose for collecting it: We use this information to operate our
   business and our website; review credit applications; intake new patients;
   provide customer service; improve our services; verify requests made pursuant
   to this Privacy Policy; process payments; protect our business and our patients
   against illegal activity; and to tailor and send you marketing communications
   for ourselves and for selected third parties. We may use this information for
   other similar purposes related to the operation of our business, or as we may
   notify you from time to time.

3. Commercial
   and Consumer Credit Information

   What we
   collect: Information
   about your visit history and the services you have received, as well as the
   services and products you have considered or viewed on our websites and your
   preferences. We collect information about how you found our practice. If you
   apply for financing, we may collect information about your employment status,
   income, housing type, and other similar information.

   From
   whom we collect it: We collect this information directly from you (or your
   guardian or responsible party), such as when you apply for financing, schedule
   an appointment, submit patient forms, contact us, view our website, or view our
   advertising on other websites. We collect this information automatically from
   your computer or device when you view products or services on our site. We also
   receive this information from vendors who collect it on our behalf, and we may
   receive it from consumer credit reporting agencies we hire to run credit checks
   for financing.

   The
   purpose for collecting it: We use this information to provide and
   improve our services and products; review credit applications; perform research
   and business analytics; verify requests made pursuant to this Privacy Policy;
   understand your preferences and to tailor and send you marketing communications
   for ourselves and for selected third parties. We may use this information for
   other similar purposes related to the operation of our business, or as we may
   notify you from time to time.

4. Internet
   and Network Activity Information

   What we
   collect:Information
   about how you interact with our website, such as the domain from which you
   accessed our website, the date and time you access the site, the pages you
   visit, the type of browser and operating system you use; your browsing behavior
   and search history; your interactions with our digital advertisements and
   online content; your engagement with our email messages (for instance, whether
   you opened a message); and other information about your online activity and
   engagement with us.

   From
   whom we collect it: We collect this information automatically from your
   computer or device, using tracking tools like cookies, web beacons, or pixels.
   We collect this information when you visit our website or view our advertising
   or content on other websites, or when you open and read our email messages. We
   also receive this information from vendors who collect it on our behalf.

   The
   purpose for collecting it: We use this information to operate,
   maintain, and protect our websites; improve our products and services; improve
   your experience on our sites; perform research and business analytics;
   understand your interests and preferences; and to tailor and send you marketing
   communications for ourselves and for selected third parties. We may use this
   information for other similar purposes related to the operation of our
   business, or as we may notify you from time to time.

5. Geolocation
   data

   What we
   collect: General
   location based on your ZIP code and/or IP address. We may also collect the
   precise location of your mobile device if you use a mobile device to access our
   content and websites.

   From
   whom we collect it: We collect this information automatically from your computer
   or device. We collect your ZIP code when you provide it to us.

   The
   purpose for collecting it: We use this information to help you
   search for nearby services and practices. We also use location information to
   target our advertising and promotional materials so they are relevant to your
   location. We may use this information for other similar purposes related to the
   operation of our business, or as we may notify you from time to time.

6. Protected
   Classification Information

   What we
   collect: Demographic
   information, such as your date of birth, gender, ethnicity, and primary
   language. We may collect your disability status and military/veteran status if
   you apply for financing. In your patient forms, we may collect marital status
   if you provide contact information for your spouse, HIV/AIDS status, and
   pregnancy status.

   From
   whom we collect it: We collect this information directly from you (or your
   guardian or responsible party), such as when you create an account, contact us,
   apply for a job, apply for financing, or submit patient forms. We may also
   receive this information from vendors who collect it on our behalf.

   The
   purpose for collecting it: We use this information to ensure patient
   safety, process insurance claims, and provide customer service. We may use this
   information for other similar purposes related to the operation of our
   business, or as we may notify you from time to time.

7. Medical
   Information and Health Insurance Information

   What we
   collect: Information
   about your current and past dental and overall health, such as symptoms and
   reason for a visit, dentist/physician visit history, allergies, medications,
   and specific medical diagnoses. We collect dental or health insurance
   information.

   From whom
   we collect it: We
   collect this information directly from you (or your guardian or responsible
   party) when you submit patient forms.

   The
   purpose for collecting it: We use this information to ensure patient
   safety, provide dental services, process insurance claims, provide customer
   service, and detect and investigate insurance fraud or other illegal activity.
   We may use this information for other similar purposes related to the operation
   of our business, or as we may notify you from time to time.

8. Professional
   and Employment Information

   What we
   collect: If
   you apply for a job with us, we will collect any information you submit about
   previous employers, work experience, your resume, or other information you
   provide with your job application.

   From
   whom we collect it: We collect this information directly from you. We may
   also receive this information from a social network if you choose to have it
   imported from the social network.

   The
   purpose for collecting it: We use this information to evaluate your
   job application.

HOW DO
WE SHARE YOUR INFORMATION?

We may share non-personal
information with third parties for any purpose, unless prohibited by law. We
may share each of the above-identified categories of personal information as
disclosed at the time you provide such personal information, and in the
following circumstances:

With
Our Affiliates. We may share your personal information among the brands
and providers listed in the introduction of this Privacy Policy.

Public
Posts. When
you post comments or content in web chats on our websites, the content you post
may be viewable by the other users of those features. We urge you to be careful
when deciding to make any of your personal information publicly available
through our sites.

Legal
Disclosure: We
may disclose personal information to protect our rights or property, to enforce
our Terms of Use and other legal rights, or as required by operation of law or
at the request of government regulators or other law enforcement officials and
the courts (including the issuance of a valid subpoena). We shall have no duty
to notify you of such compliance with the law. We may disclose personal
information to protect your safety and the safety of others and to assist us in
fraud prevention or investigation.

Business
Transfer. We
may disclose personal information in connection with a reorganization, merger,
sale, joint venture, assignment, transfer of or disposition of all or any
portion of our business, assets, or stock (including in connection with any
bankruptcy or similar proceedings).

Business
Partners. We
may disclose personal information with business partners and other companies
with whom we have joint marketing agreements.

We may
share your personal information with our service providers for our own business
and operational purposes, including as follows:

• We
  share Identifiers with service providers, including, for example, those who
  send emails and other marketing or customer service communications for us,
  process payments and insurance claims, provide advertising or marketing
  services, track advertising impressions, provide analytics services, operate
  and maintain our websites and customer databases, help protect against security
  incidents or other illegal activity, help us evaluate job applicants, run
  credit scores or background checks, collect debts, or who provide other related
  business functions on our behalf;
• We
  share information defined in California’s Customer Records Law with
  service providers, including, for example, those who process payments and
  insurance claims, run credit scores or background checks, collect debts,
  investigate and prevent fraud or other illegal activity, send marketing or
  customer service communications for us, operate and maintain our websites and
  customer databases, help protect against security incidents, help us evaluate
  job applicants, or provide other related business functions on our behalf;
• We
  share Commercial and Consumer Credit Information with service providers,
  including, for example, those who process payments and insurance claims,
  operate and maintain our websites, provide advertising and marketing services,
  track advertising impressions, provide analytics services, run credit scores,
  or provide other related business functions on our behalf;
• We
  share Internet and Network Activity Information with service providers,
  including, for example, those who operate, host, or manage our websites,
  protect against and investigate security incidents or other illegal activity,
  provide advertising or marketing services, track advertising impressions,
  provide analytics services, place our advertisements on third-party platforms,
  or provide other related business functions on our behalf;
• We
  share Geolocation Data with service providers, including, for example, those
  who operate, host, or manage our websites, protect against and investigate
  security incidents or other illegal activity, provide advertising or marketing
  services, track advertising impressions, provide analytics services, place our
  advertisements on third-party platforms or provide other related business
  functions on our behalf;
• We
  share Protected Classification Information with service providers, including,
  for example, those who conduct background checks on job applicants, process
  payments and insurance claims, or provide other related business functions on
  our behalf;
• We
  share Medical Information and Health Insurance Information with service
  providers, including, for example, those who process payments and insurance
  claims, investigate and protect against fraud or illegal activity, or provide
  other related business functions on our behalf;
• We
  share Professional or Employment-Related Information with service providers,
  including, for example, those who operate, host, or manage our websites, help
  us evaluate job applicants, conduct background checks, or provide other related
  business functions on our behalf; and

YOUR CALIFORNIA PRIVACY
RIGHTS

If you are a California
resident, you have the right to:

• Access – You can request, up
  to two times every 12 months, that we disclose to you the following: (i) the
  categories of personal information that we have collected about you; (ii) the
  categories of sources from which we have collected personal information about
  you; (iii) the categories of personal information that Daniel Jeffrey Cohen,
  DDS, Inc. has disclosed about you for our business purposes in the last 12
  months and the categories of third parties to whom the Personal Information was
  disclosed, by category or categories of personal information for each Third
  Party to whom the personal information was disclosed; and (iv) a copy of the
  specific pieces of personal information that we have collected about you.

• Deletion – You can request that
  we delete personal information that we have about you, subject to certain
  exceptions allowed under applicable law.

• Opt-Out / Do Not Sell – We do not believe we
  sell your personal information, as described in California law. For purposes of
  this Privacy Statement, “sell” means the sale,
  rental, release, disclosure, dissemination, availability, transfer, or other
  oral, written, or electronic communication of your personal information by Daniel
  Jeffrey Cohen, DDS, Inc. to a third party for monetary or other valuable
  consideration.

You will not be
discriminated against for exercising the above rights. You may exercise the
above rights by calling our number at (949) 364-1140 or by submitting the
request via e-mail at info@Dentist-oc.com. Note that we may deny certain
requests, or fulfill a request only in part, based on our legal rights and
obligations. For example, we may retain personal information as permitted by
law, such as for tax or other record keeping purposes, to maintain an active
account, and to process transactions and facilitate customer requests.

We may take reasonable steps
to verify your identity prior to responding to your requests. The verification
steps will vary depending on the sensitivity of the personal information and
whether you have an account with us.

You may designate an
authorized agent to make a request under the CCPA on your behalf. When
submitting the request, please ensure the authorized agent identifies
himself/herself/itself as an authorized agent.

YOUR CHOICES

Marketing
Communications: You may opt out of receiving our newsletters, emails or
other marketing communications by following the “unsubscribe”
instructions in any marketing emails. Please note that you cannot opt-out from
all communications, as we may need to send you information related to your
appointments, medical history, billing, or other transactional purposes.

Cookies
and Tracking Tools: You can control certain tracking tools on your web
browser. You do not have to accept cookies to use our website; however, if you
disable cookies, certain functionality on our website may be lost. You can
delete cookies by going to the preferences, tools or options menus of your
browser. Selections you make are device-specific and browser-specific.

Interest-Based
Advertising: We
or our service providers place advertisements for our products and services on
websites operated by others. To tailor this advertising to your interests, we
and our service providers may use information collected about your visits to
our websites and other websites. If you would prefer not to be tracked for
purposes of receiving interest-based advertising, you can opt-out by e-mail at
info@dentist-oc.com.

Do Not
Track: Your
web browser may offer you a “Do Not Track” option, which
allows you to signal to websites and internet companies that you do not want
your online activities to be tracked over time and/or across different
websites. Our websites do not support Do Not Track requests at this time.

OTHER
WEBSITES

Note that certain links on
our web pages will take you away from our site to web pages operated by third
parties. We have no control over the information collection and practices on
third parties’ sites. You should examine
the terms of service and privacy policies of other web pages whenever you visit
them.

SECURITY

We will make reasonable
efforts to use the latest security technologies designed to help ensure that
the information we collect about our users is secure. However, we would like to
remind you that the Internet is not 100% secure, and technology is no
substitute for common sense. We strongly encourage users to keep their login
names and passwords secret and to change their password when they think they
have become compromised. Furthermore, we recommend that our users communicate
over secure channels wherever possible, disable the automatic login features
found in some browsers, and empty their browser caches regularly.

CHILDREN

Our websites are not
directed to children under the age of 16. We do not seek to, nor do we
knowingly collect, information from children under the age of 16, and we
request that such individuals do not provide personal information through our
websites. While we do not sell any personal information, we would not knowingly
sell the personal information of children under the age of 16 without
affirmative authorization.

UPDATES

From time to time, we may
update this Privacy Policy. If we make any material changes, we will notify you
as required by law, which may include a notice on this website prior to the
change becoming effective. We encourage you to periodically review this page
for the latest information on our privacy practices.

FOR MORE INFORMATION

If you would like any more
information about Daniel Jeffrey Cohen, DDS, Inc. or its Online Privacy Policy,
please e-mail us at info@dentist-oc.com,
or call us at (949) 364-1140.